Classic World have a straight forward belief: Happy Playing - Happy Learning! The Classic World ethos is on the beliefe that children are our future and as a result we have a duty to care and nurture them. This ethos is instilled their product range. Children require toys, games and educational materials that can challenge them whilst entertaining and educating at the same time. Classic World toys are designed with a parent's insight and a child's imagination in mind. Their design team is made up of parents, teachers, early childhood development counselors and other professional who understand a child's needs. Perhaps most importantly thought, it's done without losing the fun.